About

Established in 2004 and headed by Ant Steele, Loop Concepts is a multidisciplinary product design and marketing consultancy based in North Yorkshire.

There are many consultancy businesses out there who could assist you with new product design. Similarly there are marketing agencies with relationship managers who can apply their trade to you. At Loop Concepts we’re attempting to take a more rounded approach, which considers everything required for greater success. We’re about commercial sense and getting it right for your company as a whole. We don’t apply industry templates or place our own indulgencies upon you. We’ll give you our point of view and work with your teams to improve your offering where required. If you’re looking for a company to get you free PR magazine space or become your social media influencer, we’re probably not for you. We promote good design along with business to business techniques that have tangible results.

We can assist with:

  • Assessment of potential and building of ideas from this assessment.
  • Product styling and finding a niche through innovative design. Helping you to create a confident range that speaks to the bulk of your potential audience.
  • Product visualisation. Telling the story through imagery. Legibility via engaging, consistent images.
  • Brand development. – Making the brand fit for its intended audience.
  • A strong digital presence – Direct marketing email campaigns, backed up by industry leading websites.

These methods are a proven route to success and have shown strong year on year growth for our clients. The result is better engagement with known customers and new enquiries from untapped potential. We aim to increase rate of enquiries for greater business success. Enquiries that are relevant and right for you. We deliver far more than a lick of paint and increase of traffic.

Brands we've worked with

Vogue Uk

Loop Concepts has designed for Vogue UK on a consultancy basis for nearly 20 years. Producing innovations, not just towel rail designs. From concept through to manufacture of these iconic bathroom product designs. In marketing terms, we oversee strategies and produce photo real CAD imagery and digital artistry. The digital marketings of the group companies are a key concern that we help to develop. A great British manufacturer and brand that we are proud to represent.

ElectroBar Logo

Launching the ElectroBar to market in 2022. We produced the CAD rendering product visualisation for the brand, website design/development and email data marketing campaigns.

dyson

Loop produced industrial design concepts for sinks that accommodate the powerful Dyson airblade wash + dry tap. Working with Dyson and Syspal to achieve product ranges suitable for hygiene conscious industries. We then provided strategy and marketing, helping to launch and then develop the market for both sink and tap, as a package. The offering to hygiene conscious sectors enjoys success throughout the world.

Syspal

On consultancy basis for eight years, Loop Concepts successfully headed up the marketing department of Syspal. We were also involved with business strategies and new product development, helping the group of brands to grow from strength to strength. Our efforts helped result in increased sales enquiry levels and stronger brand recognition.

Technik

With responsibilities for heading up marketing for the brand on a consultancy basis Loop Concepts helped to create increased brand recognition for Technik Veterinary. This included a very successful weekly marketing email campaign, exhibition designs, created digital brochures, websites design and development and brand strategy.

Hydro Physio

15 years involvement with the brand. From concept product design of the first human Hydro Physio underwater treadmill to designing touch screen interfaces. Loop Concepts headed up the marketing campaigns for both human and canine Hydro Physio aquatic therapy treadmills, including, branding, digital marketing, exhibitions, brochures and websites. We are proud to have had key involvement in products that are changing life outcomes within the medical and veterinary sectors.

CM Process Solutions

Loop Concepts have produced product visualisation imagery with CAD rendering for many of CM Process Solutions ranges. Providing marketing support and graphical elements for brochures and website. This American supplier to the food industry is one of a number of international clients. We understand the marketing nuances required to be successful in different countries.

Nieros

Using the latest technology and our expertise in CAD rendering we provided Nieros with product visualisation images of their hygienic equipment. Life like, clean imagery that takes the brands marketing to the next level.

IWM

Loop Concepts provides product visualisation for the full range of washing machines with our expertise in CAD rendering. We have replaced product photography with images that tell a better story.

dunlopillio

Consumer as well as industrial product design is one of our passions and we are proud to have designed bedframe concepts for Dunlopillo. Furniture design is one of our foundation skills and we enjoy creating objects of desire for manufacturers. The cross over between product and interior design is one of our understandings and strengths.

Juniper Interiros

We designed the Juniper Radiator. The world’s first investment cast stainless steel radiator. From concept through to manufacture and marketing. It has been described as ‘lickable’! We’re proud of this one.

Carlton Luggage

From design concept through to manufacture. Loop Concepts designed three top selling luggage ranges, including branding badges and the luggage hardware. We have worked for some amazing luggage brands over the years and have a long association with the industry.

Victoria + Albert

We produced product design concepts for V&A Baths. As industrial designers we have a long standing association with products for bathroom interior design.